Certain Convenes Mobile, Virtual and Multimedia Thought Leaders to Discuss Valuable Interaction with Events Attendees
SAN FRANCISCO, CA— July 26th, 2011-
Certain Software today announced that it will host a webinar on Thursday, July 28, titled ‘Engagement Unleashed: Leveraging Event Technology to Expand Attendee Engagement.’ The webinar features a panel of experts and industry leaders in event production, virtual and mobile technologies, and will explore the overall concept of attendee engagement and its key challenges. Topics including ‘why attendees disengage’ and ‘exploring ways to use real-time technology to help attendees get the most from your event’ will also be discussed. Panelists will bring unique insights from their industry-leading work to help event organizers adapt to changing conditions to improve the event experience for all participants.
What: ‘Engagement Unleashed’ Webinar Leveraging Event Technology to Expand Attendee Engagement
When: Thursday, July 28 at both 11:00 AM US Pacific Time and 4:00 PM US Pacific Time
Who: Emilie Barta, Hybrid Event Consultant/Audience Engagement Specialist/Virtual Emcee; Mike McAllen, host of Meetings Podcast and Grass Shack Events & Media; Michael Westcott, Principal at Relate Solutions; Emily Wang, Product Manager at Certain Software; Rajesh F. Krishnan Product Line Manager at Certain Software (moderator).
To register for the webinar, visit: http://www.certain.com/CertainVirtualCenter
Emilie Barta's 15 years of broadcast and video experience and 13 years of live event experience enable her to help her client’s plan successful, visually stimulating and interactive hybrid and virtual events. She is known for her audience engagement expertise and is forging new territory in creating the role of virtual emcee to ensure that the virtual audience feels like they are in the room even though they are not physically in the room.
Mike McAllen is the host of Meetings Podcast and Grass Shack Events & Media. Within 8 years Mike helped industry leaders such as Jack Morton Worldwide, Bill Graham Events (Clear Channel) and InVision Communications, where he handled all staffing and freelance talent for all creative and production. Mike has staffed, managed and produced conferences, videos and media projects for clients such as Oracle, Business Objects, Network Appliance, Veritas Corporation, GAP Inc. and Restoration Hardware.
Michael Westcott has been instrumental in helping to shape the dialogue in the experiential marketing industry for over twenty years. He started Relate Solutions to help organizations build stronger brands and communities through better content and communication, online and off. He served as VP Marketing with virtual business software leader, INXPO. He previously ran the Event Marketing Institute at Red7Media and served as Vice President of Marketing for global event agency, George P. Johnson.
Emily Wang is a Product Manager at Certain Software, responsible for designing the ultimate mobile companion to the Certain event management platform. Prior to Certain, Emily was responsible for product marketing at Greensoft Technology and successfully built market presence for the company’s enterprise SaaS solution. She also spent time in product management at Intervideo, a leading provider of consumer multimedia solutions. Emily holds an MBA from the University of Michigan and a BS in Computer Science from the University of Illinois.
Rajesh Krishnan is a Product Line Manager at Certain Software, focused on product marketing and management across Certain's portfolio. He leads activities around Certain Virtual, part of Certain's SaaS suite. Previously, he has worked at IBM, Jefferies & Company, InVisM and Stage 4 Solutions in a variety of product, strategy and business development roles. He lives in San Francisco, CA. Rajesh holds an MBA from the Chicago Booth School of Business and a BS from Stanford University.
For more information about Certain Software, including a listing of customers, offerings and recent company news, please visit www.certain.com
About Certain Software, Inc.
Certain Software® is the leading provider of event management solutions for the global meetings and events industry. Certain’s innovative solutions deliver streamlined processes, reduced expenses, greater return on investments, and improved overall value of meetings and events to meeting and event professionals. Certain’s event management solutions support a full range of events – from small meetings and educational sessions, to large conferences and world events. Headquartered in San Francisco, Certain has operations and sales offices in North America, Europe and the Pacific Rim. Please visit http://www.certain.com.